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Thakur Services Marketing MBA 3rd Sem PTU

Thakur Services Marketing MBA 3rd Sem PTU

by Madhurima
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  • Q1
    Is this book aligned with the PTU MBA Semester III syllabus?
    A1

    Yes, it strictly follows the PTU MBA Semester III syllabus for Services Marketing.

  • Q2
    Does the book include case studies?
    A2

    Yes, it contains real-world case studies for better practical understanding.

  • Q3
    Are there solved previous year question papers included?
    A3

    Yes, solved papers from 2017 & 2018 are provided for exam preparation.

  • Q4
    What are the key topics covered in this book?
    A4

    It covers service quality, customer behavior, service blueprinting, pricing, and sector-specific marketing.

  • Q5
    Is this book useful for professionals apart from students?
    A5

    Yes, marketing professionals can gain insights into service strategies and customer management.

  • Q6
    How does this book help in exam preparation?
    A6

    It includes chapter-wise exercises and solved papers for practice.

  • Q7
    Does it discuss digital services and self-service technologies?
    A7

    Yes, Unit-3 covers self-service technologies and digital service delivery.

  • Q8
    Is the language of the book easy to understand?
    A8

    Yes, it is written in a student-friendly manner with clear explanations.

  • Q9
    Are there diagrams and illustrations for better understanding?
    A9

    Yes, it includes diagrams, service blueprints, and models for visual learning.

  • Q10
    Can this book be used for self-study?
    A10

    Absolutely! It is designed for both classroom learning and self-study.

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Have Doubts Regarding This Product ? Ask Your Question

  • Q1
    Is this book aligned with the PTU MBA Semester III syllabus?
    A1

    Yes, it strictly follows the PTU MBA Semester III syllabus for Services Marketing.

  • Q2
    Does the book include case studies?
    A2

    Yes, it contains real-world case studies for better practical understanding.

  • Q3
    Are there solved previous year question papers included?
    A3

    Yes, solved papers from 2017 & 2018 are provided for exam preparation.

  • Q4
    What are the key topics covered in this book?
    A4

    It covers service quality, customer behavior, service blueprinting, pricing, and sector-specific marketing.

  • Q5
    Is this book useful for professionals apart from students?
    A5

    Yes, marketing professionals can gain insights into service strategies and customer management.

  • Q6
    How does this book help in exam preparation?
    A6

    It includes chapter-wise exercises and solved papers for practice.

  • Q7
    Does it discuss digital services and self-service technologies?
    A7

    Yes, Unit-3 covers self-service technologies and digital service delivery.

  • Q8
    Is the language of the book easy to understand?
    A8

    Yes, it is written in a student-friendly manner with clear explanations.

  • Q9
    Are there diagrams and illustrations for better understanding?
    A9

    Yes, it includes diagrams, service blueprints, and models for visual learning.

  • Q10
    Can this book be used for self-study?
    A10

    Absolutely! It is designed for both classroom learning and self-study.

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