Contents
1. Interoduction To Strategic Management
2. Strategic Management Process
3. Mission And Vision
4. Environmental Appraisal
5. Environmental Scanning
6. Internal Appraisal
7. Corporate Level Strategies
8. Business Level Strategies
9. Competitive Advantage And Core Competencies
10. Strategic Analysis And Choice
11. Industry Analysis
12. Strategy Implementation
13. Organization Structure And Strategy Evaluation
14. Strategy Control And Operational Control