ENTREPRENEURSHIP AND SMALL BUSINESS
Entrepreneurship and Small Business is a well-written book by the two famous authors, Kirandeep Kaur, and Sumedha Gupta. The text has been prescribed by the Panjab University, Chandigarh for students pursuing their studies in BBA 5th Semester. The quality of the book is needless to doubt as it is a publication made by the Kalyani Publishers. This book has been revised considering the significance of entrepreneurship development for the growth of a country. The first unit of the book covers the topics related to entrepreneurship, Entrepreneur, Entrepreneurial motivation, Entrepreneurial competencies, Entrepreneurial development programs, Project Identification, and appraisal. The second unit of the book highlights the concepts relating to a small business as it is gaining importance day by day. It constitutes an important part of the Indian economic structure.
SALIENT FEATURES OF THE BOOK:
The language used in this book is very simple and lucid.
To facilitate the learning, stepwise development of every topic is given and logical and the sequential arrangement of the different topics is strictly followed.
All efforts have been made to make the book student-friendly.
The book has been written with the clear-cut objective of providing quality literature. All the efforts have been made to make the book student-friendly.
The book revolves around the syllabus prescribed by the university which makes the reader gets an advantage over others.
The book is divided into 2 units which contain 21 well-defined chapters that thoroughly explains all the important topics.
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